Beverage-Alcohol Strategy · Analytics · ROI

Sharper data Stronger margins Smarter route to market

Pro beverage consultants helping suppliers and distributors turn raw sales data into boardroom-ready decisions.

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Who we are

For 30+ years we've worked inside the bev-alc industry — now pairing that experience with modern analytics and AI-assisted reporting. We turn your VIP, Nielsen and depletion data into clear, boardroom-ready decisions, so every marketing dollar and every case works harder. Startup or established brand, we sharpen your margins and make you the most prepared partner in the room.

30+Years in bev-alc
±3%Forecast accuracy target
VIP+Nielsen data fully integrated

Our services include

Core capabilities

01
Strategy DevelopmentAligned, profit-focused growth plans
02
Route-to-Market DesignThe right path to every shelf
03
Performance Data Reporting & AnalyticsAI-assisted, decision-ready
04
Price Structures & Margin AnalysisProtect and grow your margin
05
Performance ForecastingPlan inventory with confidence
06
Distributor Sales & OperationsRun a tighter commercial engine

What we do

Five practice areas,
one sharper bottom line

End-to-end commercial support for the bev-alc trade — now AI-assisted for faster reporting, cleaner data, and presentations that land with the higher-ups.

01

Commercial Planning

Aligning sales and marketing strategy to drive profitable revenue growth.

  • Individual Market Planning
  • Bottom-up Build Files
  • Distributor & Supplier Ways-of-Working
  • Gap-to-Goal Opportunity Process
  • Sales Alignment & Planning Process
02

Commercial Finance

Managing budgets and analysis behind smarter financial decisions.

AI-assisted
  • P&L Above-the-Line Metrics
  • Marketing Expense Budgeting
  • Discount Participation Analysis
  • Commercial Finance Performance Metrics
  • Program ROI & Value-Chain Price Analysis
03

Trade Development

Strengthening retailer and distributor relationships to expand market presence.

AI-assisted
  • Effective Programming Techniques
  • POD, ACS & ACV Metrics
  • Full VIP Data Integration
  • Ad-hoc Report Builds & Kharma Dashboards
  • Nielsen Metrics & ACV Segmentation
04

Forecasting

Predicting sales trends for accurate inventory and resource planning.

AI-assisted
  • Bottom-up Build Creation & Analysis
  • ±3% Forecast Accuracy Target
  • S&OP, Accuracy & Bias Metrics
  • Inventory Management
05

Team Training

Upskilling distributor and supplier teams to present with confidence to the higher-ups.

  • Distributor Management
  • Presentation Skills
  • Effective PowerPoint & Graphs
  • Excel Skills Training

Now AI-assisted

Faster reporting,
cleaner data

We layer modern AI tools onto 30 years of trade know-how — turning week-long data pulls into same-day, board-ready decks that make you the sharpest partner in the room.

Analytics dashboard
CFBusiness.net Dallas, TX

Want to discuss more?

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CFBusiness.net · Dallas, TX